Meeting Minutes (DRAFT, needs verification)
Studio: MoreLipstick
Client: 74W Creative Design Agency
Date:
Attendees:

1. 74W positioning

• 74W positions as a brand experience agency, expertise anchored in architecture and brand strategy. (inferred)

• Core service language centers on experiential marketing (repeated several times, seems to be the headline term).

• Target sectors named: beauty, fashion, lifestyle, technology, sports.

2. Team structure discussed
Roles referenced for the About/team section: accounting, business development, talent, architect/designer, project manager, production directors.

3. Competitive framing

• Some discussion that on at least one item, 74W is in actual competition rather than collaboration with another brand/agency. Specifics unclear. (low confidence)

4. Website information architecture

• Pages agreed: Home, About, Services, Contact, Work.